The InvisibleFire.
How insulin resistance became the most profitable disease nobody is testing for — the single fire smouldering beneath type 2 diabetes, heart disease, fatty liver and more, and why the test that would catch it early is almost never ordered.
You know something is wrong.
You've been tired for years. Your weight has crept up despite trying. Your joints ache; your concentration isn't what it was. You can't quite explain it, but something is off.
Your doctor runs blood tests. A week later: everything's normal. Cholesterol borderline, blood sugar fine. Go home, come back in a year.
This is the keystone of everything on this site. The other pieces show you single rooms; this one shows you the house. Once you see the fire, you'll recognise it under condition after condition — each with its own name, its own specialist, its own drug, and the same flame underneath.
What the fire actually is.
Every time you eat carbohydrate — bread, pasta, rice, sugar, cereal, potatoes — it becomes glucose in your blood. Your pancreas releases insulin to escort that glucose into your cells. (If that machine is new to you, It's All Sugar walks through it slowly.)
The system works fine when it isn't overused. But on a modern diet, glucose floods in meal after meal, year after year — and the cells stop listening. They become resistant to insulin's signal. The pancreas compensates by shouting louder: making more and more insulin to get the same message across. Elevated insulin, cells not responding — that's insulin resistance, and it's the fire.
What happens in the silent years.
Here's what's underway for years — sometimes decades — before a doctor diagnoses anything, all while your standard tests keep coming back "normal":
- The liver overproduces cholesterol. High insulin flips a switch in the liver (SREBP) that turns on the very enzyme statins block. Cholesterol rises — not mainly from dietary fat, but because insulin is telling the liver to make more. [Ref 2] (This becomes important for cholesterol and statins.)
- Fat packs around your organs. Insulin tells fat cells to store, not release — especially visceral fat, which itself pumps out inflammatory molecules that worsen the resistance. A self-feeding loop.
- Chronic inflammation takes hold. Elevated insulin drives inflammatory signalling (NF-κB), raising cytokines like TNF-alpha, IL-6 and CRP. This low-grade fire damages blood vessels, raises cancer risk, and impairs immunity.
- The gut and the mitochondria struggle. The gut balance tips toward inflammatory species; the cell's energy engines are worn by oxidative stress. The fatigue everyone calls "just getting older" has a biochemical cause.
It exists. It's cheap. It's decades old.
A fasting insulin test measures insulin after an overnight fast. When insulin is high even while fasting — the pancreas over-producing with no food present — insulin resistance is there. Combined with fasting glucose it gives a score called HOMA-IR, a validated tool that has existed since 1985. [Ref 3] The calculation takes seconds.
There's an even earlier warning too: leptin resistance, the "smoke signal before the fire," where the brain stops hearing the hormone that says you've eaten enough. It's generally upstream of insulin resistance — the earlier signal. [Ref 4] Both tests are available privately; neither is routine.
One fire. Many names.
The conditions linked to insulin resistance aren't a list of rare diseases — they're the most common causes of death and disability in the Western world. Each gets its own specialist, its own clinic, its own drug. But look closer and they're not separate diseases at all. They're one fire, surfacing in whichever part of you is weakest first.
Tap each one — see how the same fire causes it, which number the doctor chases, which drug manages that number, and what's left quietly burning.
Read down them and the pattern is impossible to miss: same fire, different flame, different specialist, different pill — and the fire itself measured by none of them, addressed by none of them. The cumulative burden of this single upstream problem is the majority of the health system's entire chronic-disease bill.
Managing the marker, not the fire.
Here's the most revealing part. Several of the biggest drugs don't oppose the diet that would fix the fire — they imitate it, from the outside, for as long as you keep paying:
- SGLT2 inhibitors (the "-flozin" drugs) make you pee out glucose — a pharmaceutical approximation of what cutting carbohydrate does through food. Blood glucose falls, insulin demand falls, the body shifts toward fat-burning. Same destination as the diet; one costs billions and runs for life.
- Statins block the cholesterol enzyme — at the wrong end of the chain. Insulin, through SREBP, switches that enzyme on; a low-carb diet turns the stimulus off at the start; the statin blocks it at the finish. Stop the statin and cholesterol climbs again, because the upstream driver was never touched. [Ref 2] (Statins, in depth.)
- GLP-1 injections (Ozempic, Wegovy) mimic a gut hormone that makes you eat less — a £20-billion-a-year approximation of fasting. Real improvement, genuinely reaching the fire — but stop, and the driver is still there. (The diabetes drugs, in depth.)
Not a conspiracy. Something more ordinary.
None of this needs a secret plan. The institutions that should be shouting about insulin resistance have financial relationships pointing the other way — and all of it is published, disclosed, in plain sight.
The regulators are largely funded by the industry they regulate
| Regulator | Industry-funded |
|---|---|
| MHRA (UK) | ~75% from industry fees |
| TGA (Australia) | ~93% (full cost recovery) |
| EMA (Europe) | ~89% |
| Medsafe (NZ) | ~84% |
| FDA (USA) | ~48% overall; ~66% for human drugs |
Sources: UK Parliament Written Answer 16 Jan 2023; TGA Cost Recovery Statement 2023-24; Demasi, BMJ 2022 [Ref 9]; official releases.
And the guideline-setters lean the same way
Seven years of academic research into NICE (the UK's cost-effectiveness body) documented what researchers call "neoliberal corporate bias" [Ref 10]: industry consulted on NICE's methods from its inception; clinical specialists declaring financial conflicts with the very manufacturer under appraisal in 56% of cases, none excluded; 84% of 485 drug appraisals ending in positive guidance; a senior staffer telling an industry meeting, "we see the industry as our clients." Medical school, meanwhile, gives UK doctors on average fewer than 20 hours of nutrition training across four years — and hundreds of hours of pharmacology.
It is not a conspiracy when it is true.
A remarkably consistent pattern.
The connection has been understood, in molecular detail, for decades. The scientists and clinicians who tried hardest to say so met a strikingly similar fate:
- John Yudkin — the man who was rightIn 1972 he argued, with solid evidence, that sugar — not dietary fat — drove heart disease and diabetes. Ancel Keys, whose fat hypothesis suited the food industry, mounted a campaign that destroyed Yudkin's reputation; his book went out of print and he died largely forgotten. In 2016, internal sugar-industry documents in JAMA showed a 1965 review had been funded specifically to blame fat and downplay sugar. It shaped global guidelines for half a century. [Ref 7]
- Dahlqvist, Noakes, FettkeA Swedish GP, a world-renowned South African sports scientist, an Australian surgeon — each reported to their medical authorities for recommending lower-carbohydrate eating. Each, after years of prosecution, was cleared — and in Fettke's case the regulator issued a written apology, the complaints having come from people with documented food-industry ties.
- David Unwin — the exception that proves the ruleAn NHS GP who published his low-carb results relentlessly and transparently: 51% overall type 2 diabetes remission, 77% within a year of diagnosis, ~£68,000 saved in drugs a year in one surgery. [Ref 8] He wasn't prosecuted — because he published, framed it as service evaluation, built relationships, and saved the system money. Same science as the others; different institutional response.
What you can actually do.
This isn't about rejecting medical care or refusing prescribed medicine. It's about understanding what the science supports and advocating for yourself while the system catches up.
Get the real tests
Ask about fasting insulin / HOMA-IR (the most direct measure), fasting leptin, and — available on any standard lipid panel — your triglyceride-to-HDL ratio (above ~2.0 in mmol/L strongly suggests insulin resistance; ask for the actual numbers, not just "normal"). An elevated fasting insulin on paper is much harder to dismiss than a verbal request.
Reduce the flood
The intervention with the most direct mechanistic relevance is cutting refined carbohydrate — sugary drinks, cereals, white bread, pasta, rice, processed snacks — and replacing those calories with protein, healthy fats and vegetables. Not a rigid protocol; just fewer, smaller insulin spikes. This is the approach behind Unwin's remission figures, achieved in an ordinary surgery. [Ref 8]
This is the short version. The full practical map — what to measure, what a day looks like, the levers that amplify it, and how to do it all safely with your doctor — is the capstone of this whole series: Putting Out the Fire →
The synthesis is the thing that was missing.
None of the facts here are new. The biochemistry has been understood since 1988. The dietary science has been building since the 1970s. The clinical evidence is in peer-reviewed journals anyone can read.
What was never assembled — never handed to you in one place — is the synthesis: that these separate threads are connected; that the diseases share one upstream cause; that the cause is testable and addressable; and that the institutions who should be saying so have financial reasons not to.
If you've had a heart attack, or fatty liver, or a creeping blood sugar — it likely wasn't three unlucky diseases. It was one fire, surfacing three times.
That's what this whole site is for: not to tell you what to think, but to hand you the fire so you can see it for yourself — under the sugar, under the diabetes, under the cholesterol, under the number on every drug you're offered. Once you've seen it, you can't un-see it.
The information is free. The test is accessible. The primary intervention is food. Ask your body — and ask for the fasting insulin test.
The mechanism itself, fully referenced.
Every room in this house has a deeper floor. For anyone who wants the machinery itself — the pathways in molecular detail, every claim graded, every reference real — seven foundational pieces sit beneath the whole series. Written at a clinical level, but held to the same honesty as everything here: where the seeing outruns the proof, they say so.
The Insulin Switch
The master switch of metabolism — the one signal that decides whether you store or burn, and the hormone the whole fire turns on. Watch the two gauges: one your doctor checks, one nobody does.
The Two Fuels
The engine underneath the whole series: two fuels — glucose and fat — and the insulin switch between them. Why you can't burn both at once, and how metabolic disease is a body that lost the switch.
The Cholesterol Road
The molecule you were taught to fear is the mother of every steroid hormone — cortisol, aldosterone, the sex hormones — plus vitamin D and bile. What cholesterol is actually for.
The Phenylalanine Road
From the protein on your plate to the pigment in your skin and the neurons of your brain — one road, through a copper enzyme switched on by sunlight, with the Parkinson's link kept honest.
The Mineral Map
Minerals are the tools the enzymes use — the cofactor layer beneath every pathway, and beneath it, the soil. The contested claims flagged, not smoothed over.
The Tryptophan Road
The scarcest amino acid, branching into serotonin, melatonin and the kynurenine pathway — with a switch that inflammation throws. Kept honest about the serotonin theory of depression.
The Glutamate Road
The body's busiest molecule — accelerator and brake of the brain, the antioxidant shield, and the fuel of gut and immune cells. The crossroads where the roads converge.
The same fire, in named diseases.
The machinery above explains how the fire burns. These pieces follow it into specific conditions — each one usually filed as its own separate disease, with its own specialist and its own drug, and each, on inspection, the same metabolic root surfacing in a different place. Fully referenced, and honest about where insulin resistance is central and where it is only part of the story.
Fatty Liver (MASLD)
The commonest liver disease on earth, and one of the clearest faces of the fire — a large, distinctive share of the fat made by the liver itself, out of carbohydrate, on insulin's orders. Renamed from NAFLD in 2023 to name the metabolic driver.
PCOS → PMOS
Named for the ovaries, driven from elsewhere: high insulin raises ovarian androgens and frees them by lowering SHBG — a double hit from one signal. Officially renamed PMOS in 2026 — the metabolic root written into the name.
Menopause & the Metabolic Shift
Why insulin resistance so often arrives at midlife. Not a switch thrown, but a quietly protective hormone withdrawing — the buffer removed from a tendency the diet had been building underneath. The mirror image of PCOS.
Gout
Filed as a disease of rich living — but two of its three levers are pure metabolic physiology: insulin telling the kidney to keep uric acid, and fructose manufacturing it. The blood-pressure and fatty-liver threads, surfacing in a joint.
The Arteries (Heart Disease)
The disease the statins are aimed at, seen from its own side. Two true things at once: the cholesterol particle is causal, and the fire shapes it and inflames the wall. The bullet, and the armour it strikes.
Skin Tags & Acanthosis
One of the few places the fire shows on the outside. Insulin is a growth signal, and skin shows growth readily — a visible marker of the metabolic state beneath. Honestly tiered: a sign, not a disease.
Cancer & the Fire
The most careful chapter here: cancer as partly a terrain problem, and the metabolic soil — insulin, IGF-1 — as one of the few parts a person can tend. Risk and prevention, never treatment. Paired with a history companion, The Warburg Lineage.
The Warburg Lineage
The companion story: a hundred years of cancer as a metabolic problem, from Warburg's 1931 Nobel through overreach and burial to the oncometabolite drugs on the pharmacy shelf. History, not advice — and the fun one.
Want the shape of the whole thing at a glance — every piece and how it fits? See the whole map →
[1] Reaven GM (1988). Role of insulin resistance in human disease. Diabetes 37(12):1595-1607. PMID 3056758. Read →
[2] Horton, Goldstein & Brown (2002). SREBPs: activators of the complete program of cholesterol and fatty acid synthesis in the liver. J Clin Invest 109(9):1125-1131. PMC150968. Read →
[3] Matthews DR et al. (1985). Homeostasis model assessment (HOMA-IR). Diabetologia 28(7):412-419. PMID 3899825. Read →
[4] Lustig RH (2006). Childhood obesity: behavioral aberration or biochemical drive? Reinterpreting the First Law of Thermodynamics. Nat Clin Pract Endocrinol Metab 2(8):447-458. PMID 16932334. Read →
[5] Lee C-L et al. (2026). Machine-learning-predicted insulin resistance is a risk factor for 12 cancers. Nature Communications, 16 Feb 2026. ~500,000 UK Biobank participants. Read →
[6] Craft S (2009). Metabolic disorders in Alzheimer disease and vascular dementia. Arch Neurol 66(3):300-305. PMID 19273747. Read →
[7] Kearns, Schmidt & Glantz (2016). Sugar Industry and Coronary Heart Disease Research. JAMA Intern Med 176(11):1680-1685. PMID 27617709. Read →
[8] Unwin D et al. (2023). What predicts drug-free type 2 diabetes remission? BMJ Nutrition, Prevention & Health 6(1):46-55. PMID 37559961. Read →
[9] Demasi M (2022). From FDA to MHRA: are drug regulators for hire? BMJ 377:o1538. PMID 35768073. Read →
[10] Abraham J & Balendran G (2025). The Political Sociology of NICE. Sociology of Health & Illness 47(1):e13878. PMC11693927. Read →
[11] Rickard, Ozieranski & Lexchin (2021). The pharmaceutical industry's engagement with UK APPGs. PLOS ONE 16(6):e0252551. PMC8224875. Read →
On the fire–inflammation loop (the "for the curious" box above):
[12] Lumeng CN, Bodzin JL & Saltiel AR (2007). Obesity induces a phenotypic switch in adipose tissue macrophage polarization. J Clin Invest 117(1):175-184. doi:10.1172/JCI29881. PMID 17200717. Read →
[13] O'Neill LAJ, Kishton RJ & Rathmell J (2016). A guide to immunometabolism for immunologists. Nat Rev Immunol 16:553-565. doi:10.1038/nri.2016.70. Read →
[14] Hotamisligil GS (2006). Inflammation and metabolic disorders. Nature 444:860-867. doi:10.1038/nature05485. Read →